Amazon Toy Reviews

Posted on September 2, 2011 by admin

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The Challenge:

Present ideas about new toys on Amazon.com.

The Solution:

By tying into seasons, specials, or unique products, I was able to position new toys in ways that would appeal to parents’ sense of fun and desire to click and buy.

Out of the Sandbox

Posted on September 2, 2011 by admin

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The Challenge:

Present timely topics that appeal to a vast community of transmedia developers and consumers.

The Solution:

Playing off the experts in the Sandbox Summit network, as well as products and ideas that I encounter on a daily basis, I publish a bi-monthly blog for KidScreen.com.